Consumer Research - MGMT1101 - Introduction to Business - Barrett/Guida

Consumer Behavior/Demographics

= Emmanuel Faculty, Staff & Students only

Article Databases
Sample search: (Customer or Consumer) and pizza

Selected Journal Titles

Web Sites

Explore Census Data
United States Census Bureau.
Consumer Expenditure Survey
Select CE Geographic Data from the left menu and, then, Selected MSAs [Metropolitan Statistical Areas] to access the MSA Tables.
Consumer Price Index
"The Consumer Price Indexes (CPI) program produces monthly data on changes in the prices paid by urban consumers for a representative basket of goods and services." United States Department of Labor
County Business Patterns, US Census Bureau
Select Data from the tab options in the middle of the page.
FFIEC Geocoding System
Federal Financial Institutions Examination Council
US Census- State Visualizations of Key Demographic Trends From the 2020 Census

Article Databases
Sample search: "public opinion" and pizza

Web Sites

Pew Research Center
The Pew Research Center is a nonpartisan "fact tank" that provides information on the issues, attitudes and trends shaping America and the world. It does not take positions on policy issues. Click on Datasets link to find statistical reports arranged by broad research areas and to download data sets. Select Topics link to search by subject or among polling questions.
The Roper Center for Public Opinion Research
Cornell University

See also the following Research Guides: (Note: Not all content is open access.)